http://guruknowledge.org en-us http://guruknowledge.org N/A daleking@guruknowledge.org Tue, 07 Oct 2008 15:49:37 -0400 20 http://guruknowledge.org/articles/1865/1/5-Tips-for-Writing-Website-Content---That-Gets-Results/5-Tips-for-Writing-Website-Content---That-Gets-Results.html I'm going to ask you to use your imagination for a moment. Think of a topic that interests you. Maybe it's your favorite sport or hobby, for example. Now imagine that you're searching the Internet for information on that topic. daleking@guruknowledge.org (Brandon Cornett) Wed, 24 Sep 2008 00:00:00 -0400 http://guruknowledge.org/articles/1856/1/Is-Article-Marketing-for-You/Is-Article-Marketing-for-You.html Article marketing takes time. You have to write the articles. Then find and broadcast your articles to relevant sites! Is it worth the investment in time, energy and money? daleking@guruknowledge.org (Dan Janal) Fri, 19 Sep 2008 00:00:00 -0400 http://guruknowledge.org/articles/1836/1/The-Lottery-Mentality-in-Article-Writing/The-Lottery-Mentality-in-Article-Writing.html We all know what the lottery mentality is, but how does it apply in article writing? Quite a lot in fact! You know the thing: If I keep buying tickets then eventually I must win . . .  daleking@guruknowledge.org (Peter Nisbet) Mon, 01 Sep 2008 00:00:00 -0400 http://guruknowledge.org/articles/1822/1/7-Habits-for-Highly-Effective-Article-Marketing/7-Habits-for-Highly-Effective-Article-Marketing.html You’ve probably heard of certain internet marketing ‘gurus’ who get amazing results from their article marketing efforts, but then you tried your hand at it and wondered, “What am I doing wrong? Why am I not getting the same results these experts are getting?” daleking@guruknowledge.org (Steve Shaw) Mon, 18 Aug 2008 00:00:00 -0400 http://guruknowledge.org/articles/1726/1/How-To-Build-A-Highly-Qualified--Powerful-List-With-Your-Articles--Fast/How-To-Build-A-Highly-Qualified--Powerful-List-With-Your-Articles--Fast.html The one thing I find when working with clients is that most don't really understand the value of their articles. Most people simply think that their articles will serve as backlinks to their websites from directories or as additional information for web visitors to read while visiting their website. Well, that's sort of right - but not the whole story. daleking@guruknowledge.org (Lisa Angelettie) Mon, 14 Jul 2008 00:00:00 -0400 http://guruknowledge.org/articles/1547/1/25-Little-Known-Facts-About-Article-Syndication---How-To-Get-The-Best-Results-From-Your-Articles/25-Little-Known-Facts-About-Article-Syndication---How-To-Get-The-Best-Results-From-Your-Articles.html We all hear how important articles are - especially when used as a tool to help boost search engine rankings. We often read many articles a day about our industry or about something we are trying to learn. However, when it comes time to write articles to promote our own business - we are stumped. daleking@guruknowledge.org (Jennifer Horowitz) Tue, 13 May 2008 00:00:00 -0400 http://guruknowledge.org/articles/1543/1/Virtual-Book-Tour-Tip---Discover-How-to-Sell-More-Books-with-Articles-About--From-Your-Book/Virtual-Book-Tour-Tip---Discover-How-to-Sell-More-Books-with-Articles-About--From-Your-Book.html The days of just selling your book in a bookstore are long over. There are so many ways to repurpose the content of a virtual book tour that help you sell more books. daleking@guruknowledge.org (Alex Mandossian) Mon, 12 May 2008 00:00:00 -0400 http://guruknowledge.org/articles/1457/1/Choosing-an-Article-Submission-Service---Top-10-Questions-You-Should-Ask-Before-Spending-Your-Dollar/Choosing-an-Article-Submission-Service---Top-10-Questions-You-Should-Ask-Before-Spending-Your-Dollar.html Building your list and adding prospects to your sales funnel with article submissions is the hottest sales lead generation trend on the Web today. However, the article submission process is one of the most boring and tedious tasks around. That’s why many authors, experts and businesses choose to outsource their article marketing efforts. daleking@guruknowledge.org (Dan Janal) Sun, 13 Apr 2008 00:00:00 -0400 http://guruknowledge.org/articles/1447/1/Should-You-Submit-Articles-To-Article-Dashboard-Copycats/Should-You-Submit-Articles-To-Article-Dashboard-Copycats.html This article goes through the article submission process and helps you to determine whether or not it's worth submitting articles to low page ranking web sites, and article dashboard copycats. What Are Article Dashboard Copycats? daleking@guruknowledge.org (Martin Lemieux) Fri, 11 Apr 2008 00:00:00 -0400 http://guruknowledge.org/articles/1400/1/What-Can-a-13-Year-Old-Kid-Teach-Us-About-Article-Marketing/What-Can-a-13-Year-Old-Kid-Teach-Us-About-Article-Marketing.html Yesterday I met a 13-year old boy with a devilish grin who told me he "makes a little money off his classmates sometimes." "How so?" I asked, intrigued. "I sell them candy," he said. "Mom buys the Twizzler economy boxes from Cosco and then I mark them up to like 50 cents each." "Get out!" I said. "Kids actually buy them?" daleking@guruknowledge.org (Dina Giolitto) Wed, 26 Mar 2008 00:00:00 -0400 http://guruknowledge.org/articles/1399/1/Articles-The-Perfect-Branding-Tool/Articles-The-Perfect-Branding-Tool.html If you own a web-based business, you're probably aware of the need for things like link exchanges, lead-purchasing, SEO copy, banner ads and all of the "traditional" ways to get exposure on the World Wide Web. But did you know that article marketing is by far the best way to build your brand while at the same time increasing your exposure? daleking@guruknowledge.org (Dina Giolitto) Wed, 26 Mar 2008 00:00:00 -0400 http://guruknowledge.org/articles/1388/1/Improve-Search-Results-With-Article-Marketing/Improve-Search-Results-With-Article-Marketing.html The key to improving search engine results is to develop quality links to your website. There are a variety of techniques you can use to get others linking to you. One of the most popular and effective methods is through article marketing. daleking@guruknowledge.org (Michael Fleischner) Tue, 25 Mar 2008 00:00:00 -0400 http://guruknowledge.org/articles/1372/1/Is-It-Really-This-Easy-to-Get-Free-Advertising/Is-It-Really-This-Easy-to-Get-Free-Advertising.html One of the best ways to get free advertising is to simply write articles and give them away. It’s a foreign concept to those new to online business, but you’ll really be impressed with the results. 1. Why Should You Write Articles? daleking@guruknowledge.org (Nicole Dean) Thu, 20 Mar 2008 00:00:00 -0400 http://guruknowledge.org/articles/1333/1/Got-Lingo-The-Terminology-Of-Marketing-With-Articles/Got-Lingo-The-Terminology-Of-Marketing-With-Articles.html Every field or discipline has its own specialized vocabulary and marketing with articles is no different. Understanding and using the lingo of marketing with articles will help you get the most out of this brilliant technique. Continue reading below for a set of terms and definitions for marketing with articles. Bonnie@DavisVirtualAssistance.com (Bonnie Jo Davis) Tue, 11 Mar 2008 00:00:00 -0400 http://guruknowledge.org/articles/1332/1/Four-Tips-For-Getting-More-Mileage-From-Your-Articles/Four-Tips-For-Getting-More-Mileage-From-Your-Articles.html It has become common knowledge that the smartest and most effective free method of advertising your business and services is to write and submit articles to the over 400,000 e-zines currently on the 'net. There are even several e-books written on the topic, including mine, that will help you take advantage of this effective technique. What do you do next after you've invested the hours necessary to research, write, proofread, edit and submit your article to thousands of e-zine publishers? Bonnie@DavisVirtualAssistance.com (Bonnie Jo Davis) Tue, 11 Mar 2008 00:00:00 -0400 http://guruknowledge.org/articles/1293/1/How-to-Get-More-Web-Traffic-and-Sales-with-Your-Articles/How-to-Get-More-Web-Traffic-and-Sales-with-Your-Articles.html You already submit articles to promote your web site, but are you getting enough links from Google to make your site shine? Since submitting articles to ezine directories and web site for six years, my number of site links went over 219,000 sites. Then fell to about 65,000. We submitted three-four articles a day to each site two days a week and more. We thought we were smart. But, the rules changed. This article marketing mistake got solved from my web research and books. Judy@bookcoaching.com (Judy Cullins) Mon, 03 Mar 2008 00:00:00 -0500 http://guruknowledge.org/articles/1292/1/Why-You-Should-Keep-Writing-Articles-to-Market-Yourself/Why-You-Should-Keep-Writing-Articles-to-Market-Yourself.html Maybe you have affiliate programs, maybe you have a service-oriented web site. Definitely you want more affiliate click throughs that boost your commissions. Definitely you want more qualified clients, and definitely you want more targeted visitors to your site. To stand out from the crowd do these things: Judy@bookcoaching.com (Judy Cullins) Mon, 03 Mar 2008 00:00:00 -0500 http://guruknowledge.org/articles/1248/1/Are-You-Costing-Yourself-Money-With-This-Common-Article-Marketing-Mistake/Are-You-Costing-Yourself-Money-With-This-Common-Article-Marketing-Mistake.html There is one article marketing mistake that constantly tops the list. It's horrific. This single mistake made by an author can ensure that the article isn't published as widely as it otherwise might be. It's a deal killer. daleking@guruknowledge.org (Chris Ellington) Mon, 18 Feb 2008 00:00:00 -0500 http://guruknowledge.org/articles/1247/1/5-Simple-Ways-to-Fail-at-Article-Marketing/5-Simple-Ways-to-Fail-at-Article-Marketing.html Content is king. There's no question that good content delivers qualified traffic. Traffic is the first step to getting new customers. New customers are the first step to more income. daleking@guruknowledge.org (Chris Ellington) Mon, 18 Feb 2008 00:00:00 -0500 http://guruknowledge.org/articles/1246/1/8-Powerful-Reasons-to-Submit-Articles/8-Powerful-Reasons-to-Submit-Articles.html As a marketer, your goal is to reach your prospective customers. You strive to deliver a message that will help make a sale or get a new subscriber. When you submit articles, you achieve those objectives. The process sweeping the internet is called "article marketing". daleking@guruknowledge.org (Chris Ellington) Mon, 18 Feb 2008 00:00:00 -0500 http://guruknowledge.org/articles/1245/1/The-Ethical-Article-Marketing-Guide/The-Ethical-Article-Marketing-Guide.html While article marketing provides you a simple and effective way to market your business, the entire process involves an intricate web of individuals. As everyone does their job and holds up their end of the bargain, the article marketing process continues to function effectively. For article marketing to be remain effective, it is important to understand the partnerships that are involved. daleking@guruknowledge.org (Chris Ellington) Mon, 18 Feb 2008 00:00:00 -0500 http://guruknowledge.org/articles/1243/1/What-Is--Bum-Marketing/What-Is--Bum-Marketing.html One of the hottest marketing trends going on right now is something called "Bum Marketing." Some guy named Travis Sago created the phrase Bum Marketing when he noticed that most of his best click-thru conversions came from extremely specialized keyword phrases and searches which have relatively low competition. daleking@guruknowledge.org (Dale King) Sun, 17 Feb 2008 00:00:00 -0500 http://guruknowledge.org/articles/1237/1/The-10-Best-Article-Directories/The-10-Best-Article-Directories.html Writing articles is quickly becoming the most popular way to drive targeted traffic to your website.  The reason I like article marketing so much is because it's free, and also because articles are viral. In other words, if you write articles and allow them to be freely published, your articles becomeviral, meaning your articles can actually spread like a virus and have the potential to be viewed by thousands of Internet users. daleking@guruknowledge.org (Dale King) Sat, 16 Feb 2008 00:00:00 -0500 http://guruknowledge.org/articles/1232/1/Article-Marketing--Are-You-Submitting-Articles-to-the-Best-Websites-to-Get-More-Traffic-and-Leads/Article-Marketing--Are-You-Submitting-Articles-to-the-Best-Websites-to-Get-More-Traffic-and-Leads.html Article marketing is not all about getting links. It’s about getting your articles published on the top, most trafficked, targeted websites, ezines and article directories that accept article submissions so you can experience more publicity, traffic and profits. daleking@guruknowledge.org (Dan Janal) Wed, 13 Feb 2008 00:00:00 -0500 http://guruknowledge.org/articles/1190/1/Article-Marketing-Snowballs-Into-A-Mess/Article-Marketing-Snowballs-Into-A-Mess.html Have you fallen for the article marketing trap? Sending out second rate articles, worrying too much about word count and ignoring all the things that would make your effort more successful? Bonnie@DavisVirtualAssistance.com (Bonnie Jo Davis) Tue, 29 Jan 2008 00:00:00 -0500 http://guruknowledge.org/articles/1189/1/Internet-Marketing-for-2007---Affordable-Efficiency/Internet-Marketing-for-2007---Affordable-Efficiency.html If you pay attention to online marketing, you are constantly inundated with people who sell the so-called "secrets" to brand new marketing techniques on the Internet. Each and every day you are bombarded with new e-books, teleseminars and software alleging to hold the "secrets" of blog and ping, or the "secrets" of the death of Google Adsense or the "secrets" of content is king for Search Engines. Bonnie@DavisVirtualAssistance.com (Bonnie Jo Davis) Tue, 29 Jan 2008 00:00:00 -0500 http://guruknowledge.org/articles/1165/1/Article-Submission-Secrets---What-a-Resource-Box-Is-and-How-It-Is-Critically-Important-to-Your-Biz/Article-Submission-Secrets---What-a-Resource-Box-Is-and-How-It-Is-Critically-Important-to-Your-Biz.html Your resource box is the end of your article. It's the last thing the reader sees. According to the great folks over at EzineArticles, the article body the 'give' and the article resource box the 'take.' Jeff@TheInternetArticleGuy.com (Jeff Herring) Sun, 20 Jan 2008 00:00:00 -0500 http://guruknowledge.org/articles/1164/1/Article-Marketing---Re-purpose-Your-Articles-in-Your-Blog-and-Build-quotArticle-Intriguequot/Article-Marketing---Re-purpose-Your-Articles-in-Your-Blog-and-Build-quotArticle-Intriguequot.html Article marketing is simply getting your information in front of as many eyes as possible in as many consumable forms as possible. Jeff@TheInternetArticleGuy.com (Jeff Herring) Sun, 20 Jan 2008 00:00:00 -0500 http://guruknowledge.org/articles/1079/1/Why-Submit-Articles-to-Online-Article-Submission-Websites-on-the-Internet/Why-Submit-Articles-to-Online-Article-Submission-Websites-on-the-Internet.html Many folks who visit an Online Article Submission site are somewhat overwhelmed by how many articles have been electronically published by so many authors. Yet many cannot figure out why all these people write these articles. lance@carwashguys.com (Lance Winslow) Tue, 20 Nov 2007 00:00:00 -0500 http://guruknowledge.org/articles/1064/1/Why-Writing-and-Publishing-Articles-is-a-Top-10-Traffic-Generator/Why-Writing-and-Publishing-Articles-is-a-Top-10-Traffic-Generator.html It is a fact that driving traffic to your website is fundamental to the survival of any Web business. Without it your business is invisible to the virtual world and you have no hope for success. Web traffic is as important to an online business as blood is to the human body. It provides life and sustenance. a8cha8ch@aol.com (Hermas Haynes) Sat, 20 Oct 2007 00:00:00 -0400 http://guruknowledge.org/articles/1033/1/Does-Article-Syndication-Amount-to-a-Duplicate-Content-Penalty/Does-Article-Syndication-Amount-to-a-Duplicate-Content-Penalty.html To be as clear as possible with my answer I am going to break it down into two sections: one for those who syndicate their own content and the other for those who publish syndicated content. ross@stepforth.com (Ross Dunn) Tue, 25 Sep 2007 00:00:00 -0400 http://guruknowledge.org/articles/994/1/How-To-Use-Free-Articles-To-Get-Traffic/How-To-Use-Free-Articles-To-Get-Traffic.html When you are on a skinny rabbit budget, one of the problems is how are you going to get FREE traffic? Well, writing and submitting articles is about as good as it gets. Step one: Write and submit one article every 1-3 days for each blog or web site you're promoting. I realize that may sound like a lot of articles. But with practice, you will get faster at it. There's a trade off between time and quality. You don't want to spend one month writing the perfect article. Nor do you want to write junk that no one would want to put on their web site. What are you going to write about? domains@amazingformula.com (Marlon Sanders) Wed, 29 Aug 2007 00:00:00 -0400 http://guruknowledge.org/articles/938/1/14-Tips-for-Getting-Your-Articles-Published-More-Often/14-Tips-for-Getting-Your-Articles-Published-More-Often.html The writers who have learned the value of using free reprint articles as a promotional tool, go back to the well time and time again because it generates real results. Some writers have ended using all other methods of promotion because reprint articles work so very well. It is a beautiful thing when one of my clients tell me that they need to stop article distributions for a spell because they are swamped with new business and need to have time to catch up. Of course, that is less money for now, but they will be back. TIPS THAT WILL HELP YOU GET GREAT RESULTS WITH YOUR ARTICLES TOO daleking@guruknowledge.org (Bill Platt) Sun, 08 Jul 2007 00:00:00 -0400 http://guruknowledge.org/articles/937/1/Distributing-Reprint-Articles-for-the-Best-Results/Distributing-Reprint-Articles-for-the-Best-Results.html There are many writers who are utilizing article distribution services to get articles published in ezines and newsletters and on websites. These articles always have a link back to the website of the writer in the article’s Resource Box --- the About the Author information which typically follows an article. This has always been one of the best methods a webmaster could use to generate web traffic to his or her site. THE ECONOMIC VALUE OF DISTRIBUTING ARTICLES daleking@guruknowledge.org (Bill Platt) Sun, 08 Jul 2007 00:00:00 -0400 http://guruknowledge.org/articles/936/1/Why-Didnt-You-Publish-My-Article-Other-Major-Article-Sites-Did/Why-Didnt-You-Publish-My-Article-Other-Major-Article-Sites-Did.html QUESTION: Do you feel like giving me a reason for rejecting my article, considering all the other major article sites have published my article? ANSWER: There are a dozen of reasons why I could have chosen not to publish your article. Without knowing which of your articles I rejected, it is a hard call to make from memory. I own and manage more than 150 article distribution groups. I own and manager seven websites that are either article directories or websites that print reprint articles. I own and manage one article distribution service. Soon to be two services. daleking@guruknowledge.org (Bill Platt) Sun, 08 Jul 2007 00:00:00 -0400 http://guruknowledge.org/articles/935/1/Recipes-For-Online-Failure-And-Success---Defining-The-Niche/Recipes-For-Online-Failure-And-Success---Defining-The-Niche.html Every week, there are another several webmasters jumping on the bandwagon and opening their own article directory. These article directories are each developed on different software platforms. There are several article directory platforms available now, and others are in the pipeline. THE ECONOMIC ENGINE OF ARTICLE DIRECTORIES daleking@guruknowledge.org (Bill Platt) Sun, 08 Jul 2007 00:00:00 -0400 http://guruknowledge.org/articles/934/1/Where-Are-Your-Articles-Being-Published/Where-Are-Your-Articles-Being-Published.html There are a few software directory software programs in the marketplace. Some are great, some are good, and some stink to high heaven, for the writer and for the website owners. In an ideal world, all article management software would be easy-to-use for the webmaster. Also in an ideal world, the submission process would be fast and easy for the writer. But, this is not an ideal world. In today's article hungry marketplace, there are literally hundreds of websites where you can submit your articles. Three Types of Article Directories daleking@guruknowledge.org (Bill Platt) Sun, 08 Jul 2007 00:00:00 -0400 http://guruknowledge.org/articles/933/1/Article-Directory-Managers-Take-Stand-Against-Private-Label-Content/Article-Directory-Managers-Take-Stand-Against-Private-Label-Content.html Every now and again, people come to my site and complain about the high price of ghostwriting. Then they run off to Elance to hire a writer for $5, $10 or $15 an article. Sometimes they try to stand me down and push my prices down to that of another ghost writer. I don't play along. My ghostwriting prices are as low as they are going to go. I understand that a business person must try to keep their costs down, but there is another side to this. daleking@guruknowledge.org (Bill Platt) Sun, 08 Jul 2007 00:00:00 -0400 http://guruknowledge.org/articles/907/1/How-to-Write-a-Perfect-Article-for-the-Internet/How-to-Write-a-Perfect-Article-for-the-Internet.html So you want to write articles for the internet? Congratulations! You've hit upon one of the fastest growing and most interesting aspects of online business. Internet articles are used for a wide variety of purposes, such as: • Electronic newsletters • Article databases • Free publicity • Drive traffic to a web site • Build your portfolio • Establish new contacts & relationships • Position yourself as a subject matter expert • Create opportunities for making more money Can writing internet articles really accomplish all of this? Yes, and more. But only if you know the right way to write for the internet. Let's look at Five Keys to Success. info@subhub.com (Miles Galliford) Mon, 11 Jun 2007 00:00:00 -0400 http://guruknowledge.org/articles/837/1/Get-Targeted-Website-Traffic-With-Keyword-Rich-Niche-Articles/Get-Targeted-Website-Traffic-With-Keyword-Rich-Niche-Articles.html Content is still the King of the Internet. Most people go online looking for information about their favorite topics, or about whatever is on their mind at the moment. Frequent Internet users seem to have an insatiable appetite for information on various fields. So, if you want to drive targeted traffic and pre-qualified potential buyers to your website, you really must publish useable information online in the form of quick-to-read but interesting keyword rich articles. Here are four reasons why you must do that. daleking@guruknowledge.org (Dan B. Cauthron) Fri, 11 May 2007 00:00:00 -0400 http://guruknowledge.org/articles/836/1/Article-Marketing--Attract-Website-Traffic-With-A-Sharp-Resource-Box/Article-Marketing--Attract-Website-Traffic-With-A-Sharp-Resource-Box.html A resource box is the few lines of text found at the bottom of most topical articles one might read on the Internet. And savvy article marketing experts know that the resource box, albeit small, is a prime piece of online real estate for attracting qualified website traffic. In fact, a great article writer will compose the entire body of an article for the sole purpose of retaining the reader's interest until she reaches and reads the tiny resource box at the end. daleking@guruknowledge.org (Dan B. Cauthron) Fri, 11 May 2007 00:00:00 -0400 http://guruknowledge.org/articles/766/1/How-to-Create-and-Profit-from-Your-Own-Article-Directory/How-to-Create-and-Profit-from-Your-Own-Article-Directory.html As someone who writes a new article each week and submits it to online article directories, the thought has occurred to me more than once that I should have my own article directory, as well. Your own article directory can serve as yet another lead-generation tool for your primary website, serve as yet another place to showcase your expertise, and help you create another stream of income for your business.  Here's what you need to do to create and profit from your own article directory. donna@getmoreclientsonline.com (Donna Gunter) Sat, 24 Feb 2007 00:00:00 -0500 http://guruknowledge.org/articles/765/1/10-Ways-to-Re-purpose-Your-Content/10-Ways-to-Re-purpose-Your-Content.html While I'm not completely averse to hard work, I see no need in working hard when I don't absolutely have to.  One way that you can work a bit easier in your online business is to re-purpose any articles or content you're writing for your email newsletter. This philosophy of "write once, use endlessly" has help me immeasurably over the years to expand my marketing reach further than I ever thought possible without having to create massive amounts of new content all the time.How do I do it?  I have on my schedule to create 1 new article each week for my ezine, and then use the methods listed below to maximize my investment of time in writing the article: donna@getmoreclientsonline.com (Donna Gunter) Sat, 24 Feb 2007 00:00:00 -0500 http://guruknowledge.org/articles/764/1/How-to-Write-Articles-That-Will-Increase-Traffic-to-Your-Website/How-to-Write-Articles-That-Will-Increase-Traffic-to-Your-Website.html I've been submitting articles to online article directories for almost a year now, and as a result, I've seen a tremendous increase in my website traffic.  Increasingly, what I'm seeing is visitors coming to my site because of searches for keywords that also happen to be the same as topics of articles that I've written.  Additionally, my articles have been published in several high profile ezines that have very large subscriber lists, which have driven even more traffic to my website. donna@getmoreclientsonline.com (Donna Gunter) Sat, 24 Feb 2007 00:00:00 -0500 http://guruknowledge.org/articles/763/1/Top-10-Reasons-Submitting-Articles-Helps-You-Find-Clients-Online/Top-10-Reasons-Submitting-Articles-Helps-You-Find-Clients-Online.html Making the decision to submit articles to build my website traffic has been one of the smartest online marketing decisions I've made recently.  I've been publishing an email newsletter since 2001, but only started exploring article submission as a way to build website traffic a little over a year ago, and finally got serious about it a few months ago.  donna@getmoreclientsonline.com (Donna Gunter) Sat, 24 Feb 2007 00:00:00 -0500 http://guruknowledge.org/articles/762/1/Top-10-Strategies-to-Creating-an-Article-When-Youre-Out-of-Ideas/Top-10-Strategies-to-Creating-an-Article-When-Youre-Out-of-Ideas.html When I mention writing articles as a way to establish your expertise online and increase traffic to your web site, my clients typically exclaim one of two things:  1.  They remind me how much they hate to write; or 2.  They tell me that they have no ideas of anything they could write about. (If you missed my article on this topic, you can read it here: http://www.onlinebizcoachingcompany.com/articles/articlesubmission.htm donna@getmoreclientsonline.com (Donna Gunter) Sat, 24 Feb 2007 00:00:00 -0500 http://guruknowledge.org/articles/684/1/Guest-Articles-Good-for-Some-Bad-for-Others/Guest-Articles-Good-for-Some-Bad-for-Others.html A recent debate started me thinking about how some marketing strategies can be right for one Web site, but wrong for another -- depending on the site’s purpose and the underlying reasoning behind the action. If an action doesn’t directly and logically plug into site goals, then there are likely more profitable ways to spend that time and effort. Publishing third-party articles on a Web site is one of those marketing strategies that can be right for one site, yet wrong for another.   BobetteK@WebSiteMarketingPlan.com (Bobette Kyle) Mon, 08 Jan 2007 00:00:00 -0500 http://guruknowledge.org/articles/661/1/The-Top-10-Reasons-Why-You-Want-To-Use-A-Submission-Service-To-Submit-Your-Articles/The-Top-10-Reasons-Why-You-Want-To-Use-A-Submission-Service-To-Submit-Your-Articles.html Even though I started one of the first services to submit articles to article banks or article directories on the web, I've recently converted! While providing this service and submitting articles this way was a great way to bring qualified traffic to your web site years ago, it can be an extremely time consuming chore. Also, article banks change their submission pages, go out of business or are added so often. That's a lot of work to keep up with, I know, it took me close to 6 days per year to keep my list of 300+ sites updated. And at least I was making money off the service I provided my clients, most people are doing all that work for themselves! daleking@guruknowledge.org (Maria Marsala) Tue, 26 Dec 2006 00:00:00 -0500 http://guruknowledge.org/articles/660/1/The-Top-10-SIMPLE-Ways-To-Use-ONE-Article-To-Get-Yourself-Known/The-Top-10-SIMPLE-Ways-To-Use-ONE-Article-To-Get-Yourself-Known.html If you don't enjoy writing, this article may help you see "writing" in new and simpler light. And if you enjoy writing, this article could help you leverage what you’ve already created. How do you leverage your marketing efforts? Think about it… You’ve created a marketing piece or paid someone a good deal of your hard earned money to do it for you. And it looks great. Usually you think that’s it. However before you even create the piece, I’d challenge you to create a list of 10 other ways you’ll be able to use that item – in whole or in part – at least 10 ways. daleking@guruknowledge.org (Maria Marsala) Tue, 26 Dec 2006 00:00:00 -0500 http://guruknowledge.org/articles/659/1/Ways-To-Promote-Your-Business-When-Your-Passion-is-Writing/Ways-To-Promote-Your-Business-When-Your-Passion-is-Writing.html Summary: If you're a writer, promote your articles and business using some of the suggestions below. There are at least a "zillion" ways you can market yourself and your business. Marketing intelligently means finding what you're passionate about and then using your passion to market. If you are passionate about writing, below are some ways to promote your business. daleking@guruknowledge.org (Maria Marsala) Tue, 26 Dec 2006 00:00:00 -0500 http://guruknowledge.org/articles/658/1/Article-Banks-are-Internet-Marketing-Gold/Article-Banks-are-Internet-Marketing-Gold.html Summary: It's more than possible to market your business and become an expert using articles. In the process, you gain links back to your web site, and the articles you write can be placed in a booklet, ebook or your future book, too! Now, if you need articles for your ezine, website, magazine, or newspaper, you can request articles at no cost to you through article banks. It's a win-win-win! (win for you, win for the writer and win for your subscribers!) Read more below. What's the difference between an article directory and an article bank?Article directories are one-way places on a web site where the site's owner lists their articles. Here you can read the articles and sometimes these articles are available as free or paid content for publishers. daleking@guruknowledge.org (Maria Marsala) Tue, 26 Dec 2006 00:00:00 -0500 http://guruknowledge.org/articles/608/1/Extra-Extra-Knowledge-Is-The-Ultimate-Power-Online/Extra-Extra-Knowledge-Is-The-Ultimate-Power-Online.html Everyone is asking the ultimate question, how do I get to have a successful website in this highly competitive age? The answer is simple... In order to learn how to do it properly, we need to take a look at others who are already doing it, and winning the never ending game of promotion. daleking@guruknowledge.org (Martin Lemieux) Tue, 28 Nov 2006 00:00:00 -0500 http://guruknowledge.org/articles/593/1/Article-Marketing-Bootcamp-Anatomy-of-an-quotArticle-Marketingquot-Article/Article-Marketing-Bootcamp-Anatomy-of-an-quotArticle-Marketingquot-Article.html Headline or Article Title: Great Headlines are Keyword-Dense and Compelling! Picking up where your headline left off, start with an opening paragraph that introduces your topic and pulls the reader in. For best search engine optimization, your copy should be keyword rich and tightly focused. It should also be written in a punchy, concise manner to keep your reader interested. Don’t overwrite - in article marketing, less is usually more. Most publishers are looking for something in the 300-600 word range, although anywhere from 250 -1500 words is considered acceptable. For comparison, this article clocks in at just under 600 words (not counting my real resource box). writer@sonipitts.com (Soni Pitts) Sun, 19 Nov 2006 00:00:00 -0500 http://guruknowledge.org/articles/592/1/Article-Marketing-Bootcamp-5-Tips-for-Creating-Content/Article-Marketing-Bootcamp-5-Tips-for-Creating-Content.html The heart of any article marketing strategy is the creation of quality content. It can also be the hardest part of the process if you don't know the shortcuts and tricks of the trade. Here are a few inspirations and idea sparkers to help you build a large library of article marketing goodness. 1. It's all in the list Top Ten lists, check lists, to-do lists - people love lists. And lists are easy to create. Just choose a topic (say, tax preparation) and an angle (mistakes people make) and get started writing down examples. Fill out each list item with a paragraph or two of advice, and then jazz it up with an attention-getting title, such as "Top 5 Mistakes People Make When Doing Their Own Taxes." Before you know it, you've got a winner. writer@sonipitts.com (Soni Pitts) Sun, 19 Nov 2006 00:00:00 -0500 http://guruknowledge.org/articles/591/1/Article-Marketing-Bootcamp-Reduce-Reuse-and-Recycle-Your-Content/Article-Marketing-Bootcamp-Reduce-Reuse-and-Recycle-Your-Content.html Creating content is one of the Article Marketer's biggest jobs. One of the best ways to create content is to simply repurpose IP (intellectual property) that you've already got laying around. Leveraging existing material saves time and energy, and helps you integrate your article marketing more seamlessly with the work it supports. Take a tip from our eco-warrior friends and reduce, reuse and recycle what you’ve already gone to so much trouble to create - and give your article marketing productivity a boost in the process. writer@sonipitts.com (Soni Pitts) Sun, 19 Nov 2006 00:00:00 -0500 http://guruknowledge.org/articles/590/1/Article-Marketing-Bootcamp-Formatting-Fun-or-Why-The-Computer-Ate-My-Homework/Article-Marketing-Bootcamp-Formatting-Fun-or-Why-The-Computer-Ate-My-Homework.html One of the biggest irritations for the busy Article Marketer is the difference between the way an article looks in MS Word or other writing software and how it looks when submitted. Sometimes, word processing programs will generate code-based characters that can't be read by online text editors. Or, you may be using formatting such as bullet points and bolded headings that simply get lost in translation when you copy your text into the online editing space. Let's look at a few of the biggest offenders, and what you can do to keep them from chewing up your articles and spitting them back out into pieces writer@sonipitts.com (Soni Pitts) Sun, 19 Nov 2006 00:00:00 -0500 http://guruknowledge.org/articles/589/1/Article-Marketing-Bootcamp-Resource-Boxes-That-Work/Article-Marketing-Bootcamp-Resource-Boxes-That-Work.html At the end of each Article Marketing submission is a bit of author information and marketing copy known as the resource box or bio box. This is the key to turning the potential energy of interest you've created in your article into the kinetic energy of sales, name recognition or website traffic - whatever you're engaging in article marketing to achieve. There are three main components of a resource box: Author name and brief professional information. USP (unique selling proposition), laser marketing statement or some other form of short and snappy sales copy. A call to action with links. writer@sonipitts.com (Soni Pitts) Sun, 19 Nov 2006 00:00:00 -0500 http://guruknowledge.org/articles/581/1/Article-Marketing-The-Truth-About-Articles-Your-Writing-and-Your-Business/Article-Marketing-The-Truth-About-Articles-Your-Writing-and-Your-Business.html Article marketing and article writing has been a tremendous boost to my business. Do you know the truth about article writing and article marketing? Read on to discover some of the truth for yourself. The Truth about article marketing and article writing I have heard a few people criticize article writing and article marketing by saying one or both of these two things: 1. Article marketing does not work. 2. Article marketing is just about dead. Both statements are not only false, they don't even make sense. Jeff@TheInternetArticleGuy.com (Jeff Herring) Thu, 16 Nov 2006 00:00:00 -0500 http://guruknowledge.org/articles/580/1/Article-Marketing-Exposed-Article-Writing-and-Marketing-Does-Not-Work/Article-Marketing-Exposed-Article-Writing-and-Marketing-Does-Not-Work.html Article marketing does not work, if you are to believe some of the naysayers. What I usually hear is something like this: "Well, I tried that article writing and article marketing thing and it just doesn't work." I am so tempted to go on a rant at these moments because the truth is that article marketing does work, it's just that most people are either Jeff@TheInternetArticleGuy.com (Jeff Herring) Thu, 16 Nov 2006 00:00:00 -0500 http://guruknowledge.org/articles/579/1/Article-Marketing-May-It-Rest-in-Peace-Article-Marketing-and-Article-Writing-is-Dead/Article-Marketing-May-It-Rest-in-Peace-Article-Marketing-and-Article-Writing-is-Dead.html Article marketing and article writing are dead. That's if you are to believe some of the naysaysers and propagandists that want you to believe this to serve their own purposes. It really is quite silly once you stop and think about it. This happens often on the internet, where people make outlandish claims in order to convince you to use their product or services instead. Don't listen to these folks. Not only are they wrong, I think just the opposite it true. Jeff@TheInternetArticleGuy.com (Jeff Herring) Thu, 16 Nov 2006 00:00:00 -0500 http://guruknowledge.org/articles/578/1/Article-Marketing-The-Duplicate-Content-Terror-and-Marketing-Your-Articles/Article-Marketing-The-Duplicate-Content-Terror-and-Marketing-Your-Articles.html Q:I've heard it said that you cannot have duplicate content articles on the internet or you will get in trouble with Google. If that is true, then how can I have my article on my website and in a directory, how can I do modern day side door pages like you and Tom Antion talked about on the teleseminar tonite, and how can I post my article on more than one directory? Dulicate content, while important, is a much over blown issue. It is just one of many things Google uses when it is ranking a page or a site in the search engines. At the same time, it is so easy to avoid that you might as well handle it in order not have to worry about it. Jeff@TheInternetArticleGuy.com (Jeff Herring) Thu, 16 Nov 2006 00:00:00 -0500 http://guruknowledge.org/articles/577/1/Thinking-Out-Loud-and-On-Paper/Thinking-Out-Loud-and-On-Paper.html Many people say that they get ideas and can be quite creative while writing. In fact when you use your fingers actually it activates certain places in your brain and that ads in the ability to think. But did you know that if you combine your sense of touch while writing with speech you can increase your creativity, reasoning and thinking? How can you accomplish this you ask? Well, you can also think out loud by talking to a mirror or while writing on to paper or typing on a keyboard? How so you ask? Recently I started a new trick to increase my creativity and I use a digital recorder and I make a speech in the mirror and then I talk to myself as if I'm talking to a group of people about a certain subject and I let the digital recorder run and then I plug it into my laptop and I put it into a Word file. lance@carwashguys.com (Lance Winslow) Wed, 15 Nov 2006 00:00:00 -0500 http://guruknowledge.org/articles/576/1/Is-Article-Marketing-a-Flat-line-Proposition/Is-Article-Marketing-a-Flat-line-Proposition.html Some very high-prolific writers have been discussing if article marketing is a flat line proposition? In other words it does not really matter if your articles are informational, high-quality, well-written or of great length; they all do about the same with regards to the number of article views they get on various online article submission sites. Thus the question has been asked; Is Article Marketing a Flat line Proposition? If this is true then it would also stand to reason that there are really no real loyal readers being generated. Of course this should not be too concerning if you are an online article marketer, because your goal should be to attract unique targeted traffic. As a prolific online article amateur author I was asked if I believed that article marketing is a flat-line proposition? lance@carwashguys.com (Lance Winslow) Wed, 15 Nov 2006 00:00:00 -0500 http://guruknowledge.org/articles/575/1/Do-Online-Article-Submission-Sites-Attract-Sploggers-to-Your-Website/Do-Online-Article-Submission-Sites-Attract-Sploggers-to-Your-Website.html One of the biggest problems for Bloggers, Forums or websites with guest books is the Sploggers. Sploggers are those who post worthless ads with lots of links to online sales sites for things like Viagra. These Sploggers look for well-trafficked websites and they often use online article submission websites full of links from online article marketers in their bylines to their websites. Once a Splogger gets onto your website they can wreak havoc and ruin it. If you have to continually monitor those sites then it takes up all your time. If you make it tough for them by adding in security features then that makes it hard for your customers and regular clientele ruining your interactive-ness. Additionally, the Sploggers may retaliate by trying to hack your site or increase their splogging using changes in tactics. How do I know? Well, I have had this occur and I have discussed this with other article marketers. lance@carwashguys.com (Lance Winslow) Wed, 15 Nov 2006 00:00:00 -0500 http://guruknowledge.org/articles/574/1/Article-Marketing-and-Law-of-Diminishing-Returns-Debate/Article-Marketing-and-Law-of-Diminishing-Returns-Debate.html Do article marketers have to deal with the law of diminishing returns if they are prolific online article writers? For instance, if an article writer writes many articles on the same subject eventually he comes to a place where he is competing against his own articles in the search engine rather than his competition. Once he writes enough articles on the subject to rank well in the search engines on the various keywords and topics to achieve the targeted traffic he wants for his web site, then does it truly make sense for him to keep writing articles only to compete against the articles he has already written? lance@carwashguys.com (Lance Winslow) Wed, 15 Nov 2006 00:00:00 -0500 http://guruknowledge.org/articles/573/1/Should-Online-Article-Directory-Sites-Offer-a-Subscription-Based-CD-ROM/Should-Online-Article-Directory-Sites-Offer-a-Subscription-Based-CD-ROM.html Many online article directory sites offer syndicated articles to web sites and Ezines and at the same time article directory sites allow Internet surfers to come and view the articles and read them. If online article directory sites actually skim and or read each article before they allow it to be approved into their directory then this could help them in many more ways also. Obviously when these online article directory sites do this they are able to pick out the best articles. It takes a lot of manpower to go through all the articles that are submitted to very large online article directory sites and it makes sense that the top articles should be compiled into a special additional category and perhaps made available by subscription on a CD-ROM. If you will consider that nonprofit groups like The Futurist Society often read hundreds and hundreds of books and then recommend, which books in each category are of value to their members then you can see the value of something similarly done within online article directory site. lance@carwashguys.com (Lance Winslow) Wed, 15 Nov 2006 00:00:00 -0500 http://guruknowledge.org/articles/572/1/The-Case-for-Online-Article-Marketing/The-Case-for-Online-Article-Marketing.html Does online article marketing work? Is it worth writing hundreds of articles in order to attract targeted traffic to your online business? Should you spend the time to write articles and put them online at an online article directory web site? If you put a byline underneath the article will customers click on it that are interested in what you sell and come to your web site? Will these customers once they come to your web site by your products or services? Does online article marketing really work? Well, I feel I am qualified now to present the case for online article marketing and recommend why you should participate in online article marketing if you have a web site which sells your products or services. Even if you are not selling anything I still recommend online article marketing to drive traffic to your nonprofit cause, political web site or to help present your case for a change for humanity, society or government. lance@carwashguys.com (Lance Winslow) Wed, 15 Nov 2006 00:00:00 -0500 http://guruknowledge.org/articles/571/1/10000-Meter-Run-Strategies-on-Running-a-10K-and-How-They-Relate-to-Article-Writing/10000-Meter-Run-Strategies-on-Running-a-10K-and-How-They-Relate-to-Article-Writing.html Anyone who is ever run a 10K knows that it is not easy and even those runners who are exceptionally great, they still do not consider it an easy race. In fact they only run it faster and harder and they still feel every single step along the way. One thing I learned from running the 10,000 m or 10K is that it is easy at the start and there are lots of people all around you and you feel really good. As you get out a couple of miles the number of people around you thins out. Sometimes there may only be a handful of people around you and then as you get to the 3-mile point or about half way you notice that their only two or three people around you and you keep going. Then you reach the 4-mile marker and what once seemed easy is no longer easy at all. lance@carwashguys.com (Lance Winslow) Wed, 15 Nov 2006 00:00:00 -0500 http://guruknowledge.org/articles/566/1/10-Building-Blocks-Of-An-Effective-Article/10-Building-Blocks-Of-An-Effective-Article.html Before writing an article, have you ever felt overwhelmed by a blank sensation, not knowing where to start?... I'll bet you have!This checklist should help you eliminate some common problems in writing articles:1. Have a specific purpose in mind.Always have a specific purpose in mind before you begin writing: you should be crystal clear about what are you hoping to accomplish by writing your article. Is it an article clarifyingan issue for your customers, to attract prospects, to improve the link popularity for your website?2. Know your target population. daleking@guruknowledge.org (Joe Robson) Wed, 15 Nov 2006 00:00:00 -0500 http://guruknowledge.org/articles/565/1/How-To-Get-Into-An-Article-Writing-Mindset/How-To-Get-Into-An-Article-Writing-Mindset.html Sometimes it's really difficult just to sit down 'cold' and write an article. But procrastinating makes no difference, because when you eventually return to it, that 'block' is still there. Here's a few helpful pointers ... 1.  Remove your limits Reduce your subject to a single core word and then brainstorm around it. For example, if you're trying to write about "Study Skills", expand your thinking to "School". Now jot down everything that comes to mind when you think about School, and when you run out of ideas start asking yourself open questions around the subject and noting your answers. Examples: Assume you are wanting to write about "how to improve your job prospects"What did I do in my first job?Why did I enjoy it/hate it? When did I realize that it was time to change?This will help you get back into the mindset of someone struggling with job issues of all kinds and you'll start to get a feel for their concerns and worries. 2.  Restore your focus daleking@guruknowledge.org (Joe Robson) Wed, 15 Nov 2006 00:00:00 -0500 http://guruknowledge.org/articles/525/1/Using-Articles-to-Market-Your-Website/Using-Articles-to-Market-Your-Website.html Article marketing and content syndication is rapidly becoming a necessary tactic in creating good theme related links to your website. Articles allow you to not only appear as a professional in your field or niche to an audience who are generally very interested in the topic, but they also help build high quality back links from content filled pages.   There are many article sites which allow you to publish material where others are searching for content for their own websites. The users will reprint or republish your articles on other sites while keeping any hyperlinks contained within the article or any author by lines in tact which works for you at the same time as fulfilling a need of site owners who are not able to come up with their own content.   johnc@searchen.com (John Colascione) Sat, 21 Oct 2006 00:00:00 -0400 http://guruknowledge.org/articles/516/1/Write-an-Article/Write-an-Article.html Some time ago I placed an advertisement in a periodical with national circulation. It cost a few hundred dollars for a "1-column inch" display. I'm sure you have seen these type of advertisements many times. We sent our artwork, paid the bill, and got ready to fill the hundreds of orders we expected. We were advertising a business book. We received three orders!! A few months later I had an article published in the same periodical which resulted in hundreds of sales. Why? robert@isquare.com (Dr. Robert Sullivan) Mon, 16 Oct 2006 00:00:00 -0400 http://guruknowledge.org/articles/512/1/Getting-High-in-Search-Engine-Placement---The-Natural-Way-to-Explode-Targeted-Web-Traffic/Getting-High-in-Search-Engine-Placement---The-Natural-Way-to-Explode-Targeted-Web-Traffic.html Are you wasting hours and money down the drain Google-gazing and Google-ad-buying trying to get your business in the top ten search engine placements? What if you spent no money and a little time on the tried and true # one online marketing method? Submitting articles and tips to top 20 business web sites or article directories? For introverts and reluctant marketers! You can build a huge web presence and be in the top 20 listings in Google and other search engines by submitting your articles to top web sites in your field. Many sites such as www.ezinearticles.com offer authors many categories--business, personal growth, women's issues, parenting, food, writing and speaking and health and fitness. Judy@bookcoaching.com (Judy Cullins) Sat, 14 Oct 2006 00:00:00 -0400 http://guruknowledge.org/articles/511/1/The-Fast-and-Cheap-Way-to-Explode-Targeted-Web-Traffic/The-Fast-and-Cheap-Way-to-Explode-Targeted-Web-Traffic.html Maybe you've tried marketing that isn't working--that is, it isn't rewarding you enough money for your time and effort. Press releases,ads, talks, your own ezine, link exchanges, joint ventures, even teleseminars. If you are open to it and see that it works, would you give article marketing a chance. Your coach has used it these past five years and got amazing results. Results you can Expect with Article Marketing -1000's-5000's of daily visitors -Increases by the thousands of new subscribers -Visibility to your biggest audience--the one on the net -Enough customers and sales to make you smile, even grin Judy@bookcoaching.com (Judy Cullins) Sat, 14 Oct 2006 00:00:00 -0400 http://guruknowledge.org/articles/478/1/Write-Articles-To-Presell/Write-Articles-To-Presell.html If you own an online business  - any online business, and you're not preselling that business, you're leaving a ton of money on the table. What's preselling? Preselling is the art of warming up potential prospects, and putting them in a buying frame of mind before you actually send them to your website. Ken Evoy of "SiteSell" fame popularized the term "presell" and introduced it to Internet Marketing. The best way to presell, in my opinion, is to give your prospect something of value. And online, there's nothing more valuable than "FREE" content. I'm sure you've heard the expression, "Content is King." Well, I can tell you from first-hand experience, this is absolutely true. However, before you can be successful at Internet Marketing, you first have to know and understand your market. For example, do you know why most people use the Internet? daleking@guruknowledge.org (Dale King) Wed, 27 Sep 2006 00:00:00 -0400 http://guruknowledge.org/articles/462/1/But-There-Arent-Enough-Article-Topics-to-Reach-My-Target-Market/But-There-Arent-Enough-Article-Topics-to-Reach-My-Target-Market.html Recently a subscriber asked me about how she could continue to publish articles on her website if there weren’t enough topics to write about. Here’s her question: "Alice, you talk about adding articles to your websites on a frequent basis and I understand the benefits like search engine rankings and so forth. However, I cannot come up with enough topics to sell my product. There just aren't that many things to write about." And here’s my answer: alice@internetbasedmoms.com (Alice Seba) Tue, 19 Sep 2006 00:00:00 -0400 http://guruknowledge.org/articles/434/1/The-Ethical-Way-to-Get-Free-Content/The-Ethical-Way-to-Get-Free-Content.html It's no secret that sending a regular newsletter or ezine to your prospects and customers can help you to build business. It can be challenging to come up with relevant, original material month after month. Just the thought of it often stops business owners from publishing a newsletter. Or worse, it drives them to cut and paste content without permission. eileen@eileencoale.com (Eileen Coale) Wed, 30 Aug 2006 00:00:00 -0400 http://guruknowledge.org/articles/415/1/Marketing-on-the-Cheap-Write-Right/Marketing-on-the-Cheap-Write-Right.html We all know the value of writing articles for promoting your website or online store. However, writing articles to promote your old-fashioned, traditional brick and mortar business has been around forever. Contact your local newspapers, and chances are, depending on what business you are in, they may be interested in giving you your own column. Most small or medium-sized media markets will have at least one daily serving the communities and probably at least one weekly newspaper. Offer to supply a weekly or even a monthly column for free. They are always looking for editorial content and "free" is always attractive. Be careful about a daily commitment, this can get overly demanding in a hurry. floyd@sbmag.org (Floyd Snyder) Sat, 12 Aug 2006 00:00:00 -0400 http://guruknowledge.org/articles/414/1/Write-Articles-that-Get-You-Better-Results/Write-Articles-that-Get-You-Better-Results.html Promoting your business with well-written articles gets results. The very first article I submitted to the article directories was targeted at getting people who hadn't been to my site yet to sign up for my newsletter. In the week after submitting that article, my newsletter subscriptions jumped by 40%. All that took place despite the fact that my article was just a beginning attempt at article marketing. I knew a lot less then than I know now. It roughly follows the classic AIDA approach: daleking@guruknowledge.org (Jeff Baas) Sat, 12 Aug 2006 00:00:00 -0400 http://guruknowledge.org/articles/372/1/Private-Label-Rights-How-to-Use-and-Profit-from-PLR-Articles/Private-Label-Rights-How-to-Use-and-Profit-from-PLR-Articles.html Information is what surfers are looking for and successful Internet marketers know that providing relevant content on their sites is the first key to building a highly profitable online business. That's easy enough for those who love to write, but how can new webmasters succeed if they hate to write? Fortunately, 'private label rights' sellers have stepped up to fill the void. So, what are Private Label Rights? In most cases, Private Label Rights are articles and ebooks contracted out to and written by ghost writers. Occassionally, you'll see private label rights granted to software and graphics. There are two significant benefits to buying a private label rights package. nospam@netprofitstoday.com (Rosalind Gardner) Sun, 30 Jul 2006 00:00:00 -0400 http://guruknowledge.org/articles/366/1/The-3-Best-Website-Traffic-Sources/The-3-Best-Website-Traffic-Sources.html Not a day goes by that any serious website owner doesn't wonder how to get more traffic to their site. This intense desire to generate more clicks makes virtually any online entrepreneur easy prey to many of the traffic schemes and scams that pervade the Internet like conmen on a carnival midway. Promises of fast traffic and big bucks often separate even the most savvy business person from their money because they want to believe the promises made by these traffic hucksters. domain.manager@ebookfire.com (Jim Edwards) Sat, 29 Jul 2006 00:00:00 -0400 http://guruknowledge.org/articles/362/1/Article-Sets---How-Authors-Can-Produce-More-Quality-Articles-in-Less-Time/Writing-articles-is-fun-but-it-can-be-even-more-rewarding-when-you-learn-how-to-produce-more-in-les.html Writing articles is fun, but it can be even more rewarding when you learn how to produce more in less time. Let's look at the simple concept of writing articles in "sets" instead of one at a time. Article Sets Defined: A *set of articles* is anytime you produce 2 or more articles at a time. Types of typical article sets that you could produce: chris@chrisknight.com (Christopher Knight) Fri, 28 Jul 2006 00:00:00 -0400 http://guruknowledge.org/articles/332/1/15-Commandments-To-Submitting-Articles---Article-Submission-Sites/15-Commandments-To-Submitting-Articles---Article-Submission-Sites.html 1) Don't use all capitals in your title. People don't like to be yelled at. USING CAPITALS is the same as yelling and looks awful. There aren't many article submission sites that accept ALL capitals in your title. 2) Only use HTML when asked: There is nothing worse for an editor when he/she has to strip out HTML because you failed to follow the guidelines. If the website asks for NO HTML then don't add any. 3) Only use simple HTML: daleking@guruknowledge.org (Martin Lemieux) Sat, 15 Jul 2006 00:00:00 -0400 http://guruknowledge.org/articles/322/1/How-Can-I-Market-With-Articles-If-I-Cant-Write/How-Can-I-Market-With-Articles-If-I-Cant-Write.html The shrewdest and most effective means of free advertising is through providing interesting and relevant information to your potential customers. You can do this easily by writing and distributing free reprint articles at various web sites around the 'net. There are literally thousands of e-zine and web site publishers actively searching for the interesting and informative articles you can craft in your area of expertise. Targeting the audiences of these publishers is an essential element of your cost-effective advertising and marketing strategy. Bonnie@DavisVirtualAssistance.com (Bonnie Jo Davis) Tue, 11 Jul 2006 00:00:00 -0400 http://guruknowledge.org/articles/315/1/Think-Bigger-When-Doing-Article-Marketing/Think-Bigger-When-Doing-Article-Marketing.html You've already agreed that putting some of your best articles into distribution is a great way to build your brand, grow your targeted traffic and get oodles of free quality back links to your website. You publish a small handful of articles and submit them to the major article distribution sites and then wait… but nothing happens or your results are depressing. What went wrong? chris@chrisknight.com (Christopher Knight) Tue, 11 Jul 2006 00:00:00 -0400 http://guruknowledge.org/articles/313/1/The-Skinny-On-Article-Directories.html Article directories (also known as article archives) are searchable on-line databases of articles contributed by multiple authors. The goal of an article directory is to collect articles on certain topics and offer them to publishers to place on their website, in their e-zine or in print. Each article directory has unique guidelines for both authors and publishers. The benefits of submitting your articles to directories are numerous and include: Bonnie@DavisVirtualAssistance.com (Bonnie Jo Davis) Mon, 10 Jul 2006 00:00:00 -0400 http://guruknowledge.org/articles/307/1/Marketing-Made-Easy/Marketing-Made-Easy.html Is website traffic convertible to cash? The answer is yes. But that is not the right question every webmaster might want to dwell into, the right question is “How can my site get targeted traffic without me spending too much?” The answer to most info@isnare.com (Glenn Prialde) Sun, 09 Jul 2006 00:00:00 -0400 http://guruknowledge.org/articles/295/1/3-Reasons-Why-Writing-Articles-Is-Better-Than-Pay-Per-Click-Advertising/3-Reasons-Why-Writing-Articles-Is-Better-Than-Pay-Per-Click-Advertising.html In case you haven't noticed, everyday more and more articledirectories are popping up all over the Internet. So, what's behind this surging popularity of articledirectories? Two things: First of all, webmasters have discovered that search engineslove article directories because of their high content value. Second, article writers have discovered that writing articles daleking@guruknowledge.org (Dale King) Fri, 07 Jul 2006 00:00:00 -0400 http://guruknowledge.org/articles/294/1/Disguised-As-An-Article/Disguised-As-An-Article.html There are many sites that tell you not to submit any articles that are sales letters disguised as an article. No matter how cleverly disguised. And there are people who will try. Besides the fact that this can be very annoying to the host / Maria@falconfreedom.com (Maria Boomhower) Fri, 07 Jul 2006 00:00:00 -0400 http://guruknowledge.org/articles/292/1/The-Benefits-of-Writing-Articles/The-Benefits-of-Writing-Articles.html You have a business; you are new and want to build a client list. However, the public doesn't know much about you. One of the best ways to build the relations, credibility and to help get people to know more about you and your area of expertise is to write articles. People are always looking for Maria@falconfreedom.com (Maria Boomhower) Fri, 07 Jul 2006 00:00:00 -0400 http://guruknowledge.org/articles/287/1/Duplicate-Content-4-views-on-why-you-should-care/Duplicate-Content-4-views-on-why-you-should-care.html  One of the biggest questions in Internet marketing at the moment is what exactly constitutes duplicate web content, and how people using private label articles, can avoid being penalized. As more and more daleking@guruknowledge.org (Martin Avis) Thu, 06 Jul 2006 00:00:00 -0400 http://guruknowledge.org/articles/278/1/Hidden-Search-Engine-Benefits-to-Article-Marketing/Hidden-Search-Engine-Benefits-to-Article-Marketing.html You’ve probably heard by now that article marketing can help you build links back to your site. But there’s a lot more to it than that, and knowing the details can help you plan better articles that bring you more search engine benefits for essentially the same amount of work. Here are four of the tinu@leveragedpromotion.com (Tinu Abayomi-Paul) Wed, 05 Jul 2006 00:00:00 -0400 http://guruknowledge.org/articles/269/1/Pay-Per-Click-SEO--Article-Marketing-Which-Method-Should-You-Choose/Pay-Per-Click-SEO--Article-Marketing-Which-Method-Should-You-Choose.html There's no question, the three most popular ways to drivetargeted traffic to your website are pay per click advertising,SEO (Search Engine Optimization) and article marketing. daleking@guruknowledge.org (Dale King) Wed, 05 Jul 2006 00:00:00 -0400 http://guruknowledge.org/articles/259/1/Incredibly-Bad-Articles-Will-Kill-Your-Credibility/Incredibly-Bad-Articles-Will-Kill-Your-Credibility.html I've noticed a disturbing trend recently of writers writing articles suggesting that people write articles to send traffic to their websites, and enhance their credibility. In theory, the more articles you write, the more traffic you'll receive, the more credibility you'll have, the more sales you'll make. expertdean@yahoo.com (Dean Phillips) Mon, 03 Jul 2006 00:00:00 -0400 http://guruknowledge.org/articles/247/1/13-Short-and-Powerful-Reasons-To-Write-Articles-Now/13-Short-and-Powerful-Reasons-To-Write-Articles-Now.html Marketing using articles is an inexpensive way to expose your services to large numbers of potential clients. Do you know that many ezine publishers (online newsletters) and web site owners are looking for free content? When you submit your articles as free content to article banks or to ezines, article writing can bring you free publicity. And you create a win-win for you and them, too. Still not sure about this tip? See more reasons to market with articles below: When you submit articles about what you know, your specialty, you'll daleking@guruknowledge.org (Maria Marsala) Fri, 30 Jun 2006 00:00:00 -0400 http://guruknowledge.org/articles/246/1/How-to-Use-Your-Articles-To-Create-Ebooks/How-to-Use-Your-Articles-To-Create-Ebooks.html Who would have thunk it? You've completed several written articles on the same topic - a good idea if you want to become known as an expert. Now you want to turn those articles into a money making ebook. But how to do it? What's next? What do you need? You could simply take your articles, jam them into a PDF file, and call it an ebook. However, if you want your ebook to reflect your professional, credible daleking@guruknowledge.org (Maria Marsala) Fri, 30 Jun 2006 00:00:00 -0400 http://guruknowledge.org/articles/240/1/Confessions-of-an-Article-Marketer-Part-2/Confessions-of-an-Article-Marketer-Part-2.html In part 1 I revealed to you that I am addicted to article marketing. In part 2 of this series I will show you additional ways to increase your web site traffic with article marketing. Turn a Series of Articles into a Podcast This is one of my favorite methods for recycling my article content. You simply turn your articles into a podcast. If you know anything about podcasting, then you know that it’s big and it’s daleking@guruknowledge.org (Kim Roach) Wed, 28 Jun 2006 00:00:00 -0400 http://guruknowledge.org/articles/239/1/Confessions-of-an-Article-Marketer-Part-1/Confessions-of-an-Article-Marketer-Part-1.html I have a slight confession to make... I am highly addicted to article marketing. You can try and entice me with a number of other internet marketing strategies, but article marketing will always be my favorite. You probably know about the many benefits of article marketing. Syndicating your articles will increase your targeted traffic, turn you into daleking@guruknowledge.org (Kim Roach) Wed, 28 Jun 2006 00:00:00 -0400 http://guruknowledge.org/articles/238/1/Using-Articles-As-A-Search-Engine-Spider-Bait/Using-Articles-As-A-Search-Engine-Spider-Bait.html Many marketers know that writing articles are great and powerful methods to marketing online. The true power in article promotion is to get as many articles published on other websites as possible and to get read of course. If your articles don't get read, this means chances that your website link will be clicked at the end of your article in your author bio are practically none. Well this article won't show you how to get your articles read and your website jlam@top-ranking-strategies.com (Jean Lam) Tue, 27 Jun 2006 00:00:00 -0400 http://guruknowledge.org/articles/235/1/7-Formulas-for-Writing-Articles-That-Get-Read/7-Formulas-for-Writing-Articles-That-Get-Read.html Many of us have been asked to write an article at one time or another. Maybe it's a contribution to the company newsletter. Or a promotional article to gain publicity for ourselves or our companies. Some of us write articles regularly for clients. No matter why you're writing an article, it's your responsibility to make it be interesting - otherwise no one will read it. (Except you.) So how can you make your article interesting and engage your reader? It's all about the ANGLE. First pick your topic. For example, let's say your topic is something boring ... "car wax." Now, here's where many people start writing. Stop! You need an angle! What aspect of car wax do you want to write about? Is there info@ezinequeen.com (Alexandria K. Brown) Tue, 27 Jun 2006 00:00:00 -0400 http://guruknowledge.org/articles/214/1/How-To-Turn-Your-Articles-into-Qualified-Traffic-Generators/How-To-Turn-Your-Articles-into-Qualified-Traffic-Generators.html I don’t know about you, but I am easily confused. Sounds familiar? Then look at all the adverts that purport to show you how to generate buckets of traffic to your site. You can get products to do this, products to do that, learn complex search engine optimization techniques, play with "Black Hat" techniques to cheat the search engines; you can spend a fortune on banner ads, pay-per-click campaigns…. Or you can achieve all that and more – by writing articles. I don’t have to convince you that the Internet is full of good content and information, and that webmasters and ezine publishers are screaming out for good, quality content. Content is King on the Internet, well, at least, good geofftrader@gmail.com (Geoff Morris) Fri, 23 Jun 2006 00:00:00 -0400 http://guruknowledge.org/articles/186/1/Write-a-Short-Article-to-Promote-Your-Book-Online/Write-a-Short-Article-to-Promote-Your-Book-Online.html Dissatisfied with your book sales? With book signings, press releases, back of the room sales? So many authors spend a lot of time and money on promotion that doesn't work. It's time to do what authors do best--write a short article. Follow these ten steps to write an article top web sites will clamor for with a link back to where your book is sold. Choose a topic that relates to your book. Make sure this how-to article has useful, needed information. One site who markets to professional speakers just published your coach's article "What Makes One Book Out Sell Another." Know your article's thesis. The thesis is the number one solution Judy@bookcoaching.com (Judy Cullins) Mon, 19 Jun 2006 00:00:00 -0400 http://guruknowledge.org/articles/185/1/Top-Ten-Tips-to-Write-Articles-that-Will-Get-Published/Top-Ten-Tips-to-Write-Articles-that-Will-Get-Published.html Each author has special editing needs. To save yourself time and money, look at the choices below and decide which kind of editing suits your needs. Line editing. Use this final professional edit after you have already revised your work three times. Your first revision excludes all redundancies, reducing your copy by one-third. In your second line edit, rework all the words and sentences so they are your finest. Reduce passive verb constructions (aim for 2-4%) and create relatively short sentences. A standard sentence length is 15-17 words. Longer sentences with multiple phrases and clauses make the reader slow down to understand. As the author, you want your reader to flow along with ease. In your final line edit look at your headings, paragraphs and transitions to make sure your message carries power Judy@bookcoaching.com (Judy Cullins) Mon, 19 Jun 2006 00:00:00 -0400 http://guruknowledge.org/articles/184/1/Writing-Articles-Sells-Books/Writing-Articles-Sells-Books.html Are you a reluctant marketer for your book? Do you avoid the social and selling aspects of self-publishing and promotion? Discover the easy and free way to promote your book. It's still the number one top way--writing and submitting articles to other ezines and Web sites. Getting Started Tips to Create your Selling Articles 1. Use your non-fiction book's chapter how to's or your fiction’s juicy chapter excerpts. 2. Keep your articles around 200-800 words each. 3. Keep your article focused on just one thesis or point. 4. Create a hook for your two or three-sentence introduction. Notice this Judy@bookcoaching.com (Judy Cullins) Mon, 19 Jun 2006 00:00:00 -0400 http://guruknowledge.org/articles/183/1/7-Good-Reasons-to-Market-Using-Short-Articles/7-Good-Reasons-to-Market-Using-Short-Articles.html Are you looking for ways to grow your exposure beyond what you ever had faith to dream? You can gain fast (not instant but fast compared to traditional methods of promotion) exposure for your products, your service, and your business using short articles. Use this method of promoting, you can expect to reach 1000 to 500,000 targeted prospects every day you submit. As an additional bonus, you can achieve this free with just a small investment of time each week. To accomplish short article writing easyarticles@articlespeedway.com (Earma Brown) Mon, 19 Jun 2006 00:00:00 -0400 http://guruknowledge.org/articles/182/1/7-Tips-to-Speed-Write-Your-Articles-for-Success/7-Tips-to-Speed-Write-Your-Articles-for-Success.html Online readers love receiving useful information! The good news is you have useful information people are searching for. Sometimes, its information they already know they just want it an easy concise manner to follow step by step. This is where your how-tos, problem/solution articles enter. Focus on solving one problem or explaining on one how-to in each article. Implement the following tips and you will be admitted to the winner’s circle of frequently published article writers: easyarticles@articlespeedway.com (Earma Brown) Mon, 19 Jun 2006 00:00:00 -0400 http://guruknowledge.org/articles/181/1/Fire-Your-Dud-Titles-For-Sizzlers-That-Get-Your-Articles-Read/Fire-Your-Dud-Titles-For-Sizzlers-That-Get-Your-Articles-Read.html   There’s nothing worse to a marketer than clicking over and seeing the same 10-20 clicks you saw last week. You posted your short article in hopes you could generate a fresh stream of traffic to your site. O.k. so you got a few more views this week than last. But the truth is few of your articles pull very many readers even after months. The reader/view count rarely rises above 30-40 views. You know you have good solid information that would be helpful to people if you could just get them read. You might share the problem hundreds of article writers share—Dud Titles. You must develop a sizzling title to pull your audience in by the collar. You know like the newspapers and magazine headlines. They can’t afford to publish dud titles that don’t capture the interest of their readers. Yet among other marketers of books, products and services few seem to put much effort into crafting a magnetic title. It doesn’t have to be that way with you. Now is where you fire your Dud Titles and hire only Sizzlers. Here are a few tips to help you sizzle your title like a professional. easyarticles@articlespeedway.com (Earma Brown) Mon, 19 Jun 2006 00:00:00 -0400 http://guruknowledge.org/articles/180/1/Five-Tips-to-Write-Winning-Web-Articles/Five-Tips-to-Write-Winning-Web-Articles.html Looking for another no cost promotional tool? Your fee will simply be an investment of a small block of your time and writing what you know most about. But there are a few things to keep in mind when writing for the web. Long paragraphs are usually acceptable for print media; they are not for the web. If you want to write articles that web users will love to read and put to use follow these 5 simple tips: 1. Make your article scan ready. A study by Jakob Nielson publicized as guru of web page usability by the New York Times published that only 16 per cent of his test users easyarticles@articlespeedway.com (Earma Brown) Mon, 19 Jun 2006 00:00:00 -0400 http://guruknowledge.org/articles/179/1/Write-Short-Articles-to-Market-Your-Small-Business-Online--Part-II/Write-Short-Articles-to-Market-Your-Small-Business-Online--Part-II.html Have you realized online readers love useful information? The good news is you have useful information people are searching for. Sometimes, its information they already know; they just want it an easy concise manner to follow step by step. This is where your how-tos, problem/solution articles enter. Focus on solving one problem or explaining one how-to in each article. Implement the following tips and you will be admitted to the winner's circle of frequently published article writers: easyarticles@articlespeedway.com (Earma Brown) Mon, 19 Jun 2006 00:00:00 -0400 http://guruknowledge.org/articles/177/1/SureFire-Ways-To-Get-Free-Publicity-Using-Articles/SureFire-Ways-To-Get-Free-Publicity-Using-Articles.html Free publicity can help to spread the word about your name and business. There are many ways in which you can publicize your web site at no cost. One proven strategy for getting free publicity and to attract visitors is through the simple art of article writing. There are thousands or more places accepting ezine articles, also known as newsletters, journals, periodicals and online news. Anyone can write articles to mail@miriadz.com (Nancy P Redford) Mon, 19 Jun 2006 00:00:00 -0400 http://guruknowledge.org/articles/77/1/-How-to-Become-a-Syndicated-Columnist-on-the-Web--Anyone-Can-Do-It/How-to-Become-a-Syndicated-Columnist-on-the-Web--Anyone-Can-Do-It.html Anyone can now become a syndicated columnist and have their articles appear on web sites across the internet. SyndicatedWriters.com is offering a free ebook entitled, "How to Become a Syndicated Columnist on the Web" that teaches you how to do it. Ringgold GA, (PRWEB) March 8, 2006 -- Anyone can now become a syndicated columnist and have their articles appear on web sites across the internet. SyndicatedWriters.com is offering a free ebook entitled, "How to Become a Syndicated Columnist on the Web" that teaches you how to do it.IdeaMarketers.com, a site with more than 53,000 articles in its repository, just announced a new sister site SyndicatedWriters.com which showcases writers who offer a regular column. IdeaMarketers.com enables writers to create and promote their column, and SyndicatedWriters.com is designed to parlay daleking@guruknowledge.org (Marnie Pehrson) Wed, 07 Jun 2006 00:00:00 -0400 http://guruknowledge.org/articles/71/1/Write-for-Publicity/Write-for-Publicity.html If you're looking for a powerful way to get free publicity and build your credibility at the same time, then writing articles may be your answer.If you've been on the Internet for a while, you've probably subscribed to a few ezines. Many ezine publishers will include an article written by a guest author. At the end of the article are a few lines of text about the author referred to as bylines or resource box. These lines of text are basically just an advertisement for the writer. They usually contain a couple of lines about the author and a web address.The writer gives the publisher permission to publish their admin@web-source.net (Shelley Lowery) Tue, 06 Jun 2006 00:00:00 -0400 http://guruknowledge.org/articles/69/1/Free-Reprint-Articles-That-Will-Interest-Publishers---4-Tips/Free-Reprint-Articles-That-Will-Interest-Publishers---4-Tips.html Have you been writing and submitting your free reprint articles for quite sometime now? If so, how is your reprint rate doing? Is it doing well or is it a bit below 50%? Are webmasters approving your articles?Here are some tips on how to write effective free reprint articles that would guarantee great interest from ezine publishers and webmasters. info@isnare.com (Glenn Prialde) Tue, 06 Jun 2006 00:00:00 -0400 http://guruknowledge.org/articles/68/1/Free-Content-Articles-How-To-Optimize-Your-Free-reprint-Article/Free-Content-Articles-How-To-Optimize-Your-Free-reprint-Article.html I have been around the internet for quite sometime — offering outsourced services and software products. I see a lot of internet marketing techniques on how to get more traffic and attract more paying customers, but only one technique seemed to work for me considering my tight budget.So what is this technique? info@isnare.com (Glenn Prialde) Tue, 06 Jun 2006 00:00:00 -0400 http://guruknowledge.org/articles/67/1/Article-Distribution-How-Will-Your-Results-Vary/Article-Distribution-How-Will-Your-Results-Vary.html It’s not enough to just sit around and expect that your articles will bring you a good amount of traffic right after you submitted your articles for distribution.Might as well think of some factors… Is your article worthy to be reprinted? Do the content and title ring a bell to most webmasters and publishers?Questions like these are just some of the many factors that could greatly affect your article distribution results.Some basic factors are: info@isnare.com (Glenn Prialde) Tue, 06 Jun 2006 00:00:00 -0400 http://guruknowledge.org/articles/2/1/9-Reasons-Why-Your-Articles-Arent-Making-You-Money/9-Reasons-Why-Your-Articles-Arent-Making-You-Money.html Article marketing should be the holy grail of web marketing. The benefits you can get are incredible. Articles can help you * establish yourself as an expert, * bring you an increase in sales and subscriptions, * build trust in your product or services from proven techniques readers can try before they get to your site, * help you get better search engine results, (not only through linking) and, * send you traffic from sites that republish your work, not to mention a myriad of other benefits. tinu@leveragedpromotion.com (Tinu Abayomi-Paul) Thu, 01 Jun 2006 00:00:00 -0400