After graduating from high school in the seventies, I attended college in upstate New York where I majored in Business Administration. After I completed college, I was drawn to the sales profession, and sales pyschology, so I read every book I could find on those topics. After nearly a decade of successfully selling vacuum cleaners, encyclopedias and cars, I decided to utilize my college education and try my hand at marketing.
Once again, I read every book I could find on the subject. In the meantime, to pay the bills, I got a job selling yellow pages advertising for Rueben-Donnelly, which is where I honed my copywriting skills. In the late eighties, after selling advertising for 5 years, I decided to go for it and opened my own small advertising agency, showing small business owners how to promote their business.
In the summer of 2006, I decided to bring my marketing expertise to the Internet and founded my GuruKnowledge.org website. I created http://GuruKnowledge.org because I wanted a quality content website that would provide my visitors with the most accurate, helpful and very best Internet marketing information available anywhere - for FREE. And by featuring the best Internet Marketing experts on the planet ALL on one website, I've succeeded in that goal.
I specialize in helping newbies, senior citizens, work-at-home moms and anyone else who wants to learn how to start a small business or do marketing the right way. I can teach you everything you need to know about setting up a small business including licensing, paperwork etc., and how to promote it, both online and off.
Need marketing help? Contact me for a free quote. Click here.
It's sad really, how many people come online looking for that proverbial "magic pill."
They want the "easy money," the "instant riches," "the fortune and fame." But they don't want to work for it. Hey, has anybody seen a leprechaun and a pot of gold lately?
It's sad really, how many people come online looking for that proverbial "magic pill."
They want the "easy money," the "instant riches," "the fortune and fame." But they don't want to work for it. Hey, has anybody seen a leprechaun and a pot of gold lately?
It's that lure of easy money that makes people easy targets for the con artists and scammers. Oh yeah, they're out there.
And if you're looking for easy money and instant riches, they have virtual warehouses full of magic pills, leprechauns and pixie dust, they'll gladly sell to you.
They seek out and exploit the gullible, and believe religiously in this truism by Phineas Taylor Barnum..."There's a sucker born every minute!"
They have a time-tested formula, and it works like a charm. You respond to an ad that sounds "too good to be true." You know the ones that say, Make $100,000 in 30 days..." or I'll make you a millionaire in one year, or pay you $10,000 for your trouble!"
And let's not forget about the grandaddy of all scams, "The Nigerian Letter Scam."
You've seen the e-mails. Claiming to be Nigerian officials, "heirs" of former government honchos, con artists offer to transfer "millions of dollars" into your bank account in exchange for a small fee. If you respond to the initial offer, you may receive "official looking" documents. Typically, you're then asked to provide blank letterhead and your bank account numbers, as well as some money to cover transaction and transfer costs and attorney's fees.
You may even be encouraged to travel to Nigeria or a border country to complete the transaction. Sometimes, the fraudsters will produce trunks of dyed or stamped money to verify their claims. Inevitably, though, emergencies come up, requiring more of your money and delaying the "transfer" of funds to your account; in the end, there really isn't "millions of dollars" for you to share, and the scam artist has vanished into the night with your money.
And scams aren't only prevalent online either. Have you picked up one of those business opportunity magazines lately?
I'm not talking about first tier magazines like "Entrepreneur, whose ads are mostly legitimate." I'm referring to the second tier magazines. The ones that contain 80 percent scam ads, 10 percent useful content and 10 percent legitimate business opportunities.
And how about that tv commercial where the lady claims to have made over 2 million dollars in the last 9 years working part-time from home. You know the commercial I'm talking about...123makemoney.com. Or is it 456getrich.com? Actually, the more I think about it, I'm pretty sure it's 789freedom.com.
Oh, that's right! The FTC just shut those sites down. Not to worry though, next week there will be a whole slew of new websites to take their place.
I often get e-mail from people inquiring about "legitimate" envelope stuffing companies. Sorry to burst your bubble people, but they don't exist. They never did.
I want you to think about this for a second: Why would a legitimate company thousands of miles away want to pay you a dollar or more for each envelope you stuff, when they have high-tech mailing equipment that can stuff, seal and stamp thousands of envelopes per minute for a fraction of the cost?
And why do you have to pay a $49.95 application fee just for the priviledge of working for said company?
And why would a legitimate company have to advertise nationally for workers?
If a legitimate company really was paying a dollar or more for each envelope you stuffed, they wouldn't have to spend money to advertise it nationally. They'd have thousands of people right in their own town lining up right outside their door.
Oh, I beg your pardon! It's kind of difficult to line up outside a mail drop isn't it?
In closing, forget about the magic pills, leprechauns and pixie dust. They exist only in fairy tales. If you truly want to make a fortune online, you'll have to do it the old fashioned way, you'll have to earn it!
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Dale King is the owner of GuruKnowledge.org - The Ultimate Internet Marketing Resource!
If you're tired of all the money-making hype, lies and scams...read this!http://guruknowledge.org/pages/The-Super-Affiliate-Handbook