For over a decade he worked in a managerial capacity for several large chains and in 1990 began training employees, managers and owner/operators. During the next five years, he hired and trained close to 1000 service staff for approximately twenty new restaurants.

In 1995, he returned to retail to provide retail sales training for the retail sales division of Sony of Canada and helped the Sony Stores become one of Canada top retailers of consumer electronics. The retail sales training programs and resources he developed are recognized around the world within the Sony organization and have been used by Sony Latin America as well as Sony Mexico.

Kelley left the corporate world to start his private practice in 2002. Since then, he has worked with dozens of different retailers and businesses. His retail client list boasts names such as; 1000 Island Duty Free, Crabtree & Evelyn, Conestoga Shopping Centre, Hillebrand Estates Winery, Home Hardware, J. Michaels, Nutrition House, Part Source, Peller Estates Winery, Quinte Mall, Rogers Video, Rural Roots, Sony Stores, Superior Tire, The Wine Shoppe, and West Ottawa Hyundai.

Non-retail clients include: Canadian Franchise Association, Canadian Health Food Association, Canadian Boating Industry, City of Brampton, Class “A” Fire & Rescue, Creative Outdoor Advertising, Davis Skill Games, Delta Resorts, Epic Plant Company, Nord Gear, Preferred Nutrition, and Personal Service Coffee.

He is the author of “Stop, Ask & Listen – Proven Sales Techniques to Turn Browsers into Buyers.” Published by John Wiley & Sons, this unique retail sales guide has sold over 7,000 copies and presents easy-to-use customer-focused selling strategies that work in the real world. Readers have reported doubling their sales within four weeks of applying the sales concepts contained in this book.

Kelley is a frequent contributor to magazines and his articles have appeared in dozens of publications and hundreds of websites around the world. Some of the magazines his articles have appeared in include; Bed Times, Boating Industry Canada, Canadian Vending, Canadian Business Franchise, Dartnell’s Selling!, Graphic Arts, Home Business Magazine, Luggage Leather & Accessories, Professional Door Dealer, Professional Jeweler, Sales Promotion, Sleep Products, Staff Digest, and Tire News.

He also publishes the 59 Second Tip, a free electronic newsletter that offers practical sales and motivation advice every Monday morning. Receive a free copy of “100 Ways to Increase Your Sales” by subscribing to this free sales and motivational newsletter. Subscribe here.

As President of The Robertson Training Group, Kelley has helped thousands of professionals improve their business results with his engaging approach to retail sales training and speaking. He specializes in helping businesses increase their sales, develop better negotiating skills, coach and motivate their employees, create powerful work teams and deliver outstanding customer service. See his programs here.

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