Not a day goes by that any serious website owner doesn't wonder how to get more traffic to their site.

This intense desire to generate more clicks makes virtually any online entrepreneur easy prey to many of the traffic schemes and scams that pervade the Internet like conmen on a carnival midway.

Promises of fast traffic and big bucks often separate even the most savvy business person from their money because they want to believe the promises made by these traffic hucksters.

"What makes a great web page?"

People ask me this all the time, though they often encounter difficulty boiling the question down to so few words.

Every serious website operator wants to know how to create and maintain the best possible website that makes them the most money and builds the largest subscriber base!

The following "commandments" represent the ideals towards which every new or existing website should strive.